Local SEO and Google Business Profile management
For most local businesses, your Google Business Profile and Maps listing bring in more calls and enquiries than any other source. I keep them active, accurate and competitive every month, so you can say "Smitco looks after our local search."
The Map Pack is where local customers decide.
When someone searches "plumber near me" or "dentist in Solihull", the first thing they usually see is the Google Maps listing, known as the Local Pack. Only three businesses appear there.
Google favours profiles that are complete, accurate, active and well reviewed, and whose details match what's said about the business elsewhere online. Most small businesses set up their profile once and then forget it.
Local Search Management keeps your profile and listings working for you every month, without you having to remember to do it.
What I set up, and what I look after
I set up
- Google Business Profile audit and optimisation
- Categories, services, products and descriptions
- Photos, opening hours and attributes
- Directory and citation consistency (name, address, phone)
- Local keyword research and competitor baseline
- Local business structured data on your website
Each month
- Google Business Profile posts and offers
- Photos, services and Q&A kept current
- Holiday hours and business updates
- Local ranking and competitor checks
- Suggestions for local and service pages
- Profile insights in your monthly report
Four simple steps
Audit
I review your profile, listings and local rankings against your nearest competitors.
Optimise
I complete and correct your profile, clean up listings and add local structured data.
Maintain
Each month I post, update and keep everything accurate.
Report
You see calls, direction requests, website clicks and ranking changes.
What you get
More local visibility
A complete, active profile gives you a better chance of appearing in the Local Pack.
Accurate everywhere
Consistent details across Google, directories and your website.
An active presence
Regular posts and photos show customers you're open and engaged.
Competitor awareness
Know who you're up against locally and where you can win.
Clear results
Calls, clicks and direction requests tracked every month.
No effort from you
I handle it, and you approve anything that needs your input.
Local Search Management: common questions
What is Google Business Profile management?
It's the ongoing work of keeping your Google Business Profile complete, accurate and active: posts, photos, services, opening hours, Q&A and monitoring how it performs against competitors.
How long does local SEO take to work?
Profile fixes can have an effect within weeks. Stronger, more stable local rankings usually build over three to six months, depending on competition in your area.
Do I need a physical address?
Not always. Service-area businesses such as trades can hide their address and list the areas they cover. I'll set this up correctly for your situation.
Do I keep ownership of my profile?
Yes. You always own your Google Business Profile. I'm added as a manager, so you stay in control.
Local Search Management is part of these packages
Works well with
AI Search Visibility
Help ChatGPT, Gemini and Google AI Overviews understand and trust your business.
Learn more →Get ChosenReview & Reputation Management
Google review monitoring, AI-drafted replies you approve, and a monthly reputation report showing what customers praise and complain about.
Learn more →Stay VisibleMonitoring & Reporting
A simple SEO and visibility dashboard, alerts for technical issues, and a one-page monthly summary with the three things worth doing next.
Learn more →Get found, get chosen and win more enquiries.
Start with an AI & Visibility Review: an honest view of where you stand and where AI can help.
Book a review